Rapper J. Cole’s seventh and potentially final album, “The Fall Off”, is undoubtedly his most raw and conscious project.
The double album draws upon Cole’s hometown, upbringing, fame, fears, insecurities and wants to deliver a potential last dance for one of hip hop’s most prominent artists.
The first disc, Disc 29, is from the perspective of Cole as he revisits his hometown of Fayetteville, North Carolina, as a 29 year-old at the height of his fame and abilities.
Disc 29 has all of the bravado and energy of Cole’s early work.
The opening track, “Two-Six”, is a high-pumping tribute to Cole’s hometown and his status as one of the top rappers of his generation.
Cole slows it down with “Safety”, a track where he reminisces about a friend he lost to AIDS. In the track, he expresses regret and apologizes for distancing himself from the friend because of his sexuality.
The track echoes Kendrick Lamar’s “Auntie Diaries”, as hip hop artists tear down old stereotypes of the queer community and its relationship to rap.
“Poor Thang” features Cole looking back with pity on his younger self and his misconceptions about what is meaningful in life, mainly his more hedonistic views on women and wealth.
In “Bunce Road Blues,” Cole references his youth, his old track “Wet Dreams” and wanting to rebuild his identity. The song’s feature, Future, shifts away from his more mumble-based flow for a more melodic and expressive delivery.
“Who TF Iz U” is pure bragadoccio from Cole as he speaks on his criminal and sexual exploits.
Undoubtedly, the standout track from the first disc is “The Let Out”, which features a catchy hook and guitar-driven instrumental.
The twangy tones of the instrumental carry a weight of paranoia as Cole ponders how he is perceived by others now that he is famous. A screaming guitar solo and chaotic crescendo add to the song’s tension.
Cole ends the first disc with “Lonely at the Top.”
He explores creativity, what it’s like to lose it and how those he once respected have become complacent in their abilities.
As the track goes on, it becomes clear that Cole is describing himself. He worries about losing his artistry and his spark.
He worries that he will become just another once-great artist who will slowly turn to stone.
The first disc contains the themes of a younger J. Cole.
He carries himself with bravado and confidence, though there is a vulnerability that slips through the cracks.
Disc 39 is a much more soulful exploration of an older Cole as an artist and as a person.
This disc is, in many ways, a love letter to 90s hip hop.
There are references to 2Pac, Biggie Smalls, Mos Def, Outkast, DMX and Mobb Deep.
The track “What If” ponders over what would’ve happened if 2Pac and Biggie could’ve gotten past their feud. If they could’ve found a way to appreciate each other as artists and as friends rather than fall into East Coast/West Coast narratives.
Cole turns their story into something of a tragedy where bloodshed could’ve been avoided.
Though, the main character of this disc is J. Cole himself.
The most artistically interesting track is “The Fall-Off is Inevitable”, where Cole explores his life in reverse.
Beginning with his funeral and ending with his birth, Cole discusses the fleeting nature of fame and his approach to relationships.
There is also special attention given to fatherhood, both his experiences as a father and his relationship with his father — who walked out on him at a young age.
“Old Dog” is a braggadocious track, but it comes across more so as wisdom than arrogance.
“Life Sentence” explores his marriage and his love for his wife, while also addressing his past womanizing and desire for a stable home.
If there was to be a thesis of the album, it would be the third to last track – “Quik Stop.”
In this track, Cole describes a fan encounter which led to him regaining perspective on his purpose as an artist and the difference his music makes in people’s lives.
Cole ends the album with a soulful, acoustic track about self-awareness, commitment and finding fulfillment in loving others.
Disc 39 is much more mellow than Disc 29.
The tracks are slower and less expressive, allowing Cole more room to explore his internal self.
The sound of the album as a whole is driven by acoustic guitars and soft jazz.
Cole leans both into the sounds he has explored throughout his career and the sounds he grew up listening to.
His delivery on tracks such as “The Let Out” is much more melodic, with some tracks featuring him singing over an acoustic chord progression.
“The Fall Off” is more experimental than previous J. Cole projects. It’s sound is more lowkey and he only occasionally brings out his quick, crisp lyrical flow.
It might be an acquired taste for some listeners, as it does not contain as many heavy hitters as “2014 Forest Hills Drive” or “4 Your Eyez Only.”
But the album, should it be his last, is a triumph for Cole.
It’s a true swan song – an introspective culmination of all of his previous work fused with a wiser, more grounded perspective on fame, love and artistry.



